From Page 5 to Page 1—Organic Traffic Grew by 321% in 6 Months

Client Overview:

A family-owned HVAC company in Texas approached us to boost online visibility, generate more inbound calls, and compete with larger local providers. Their website had minimal SEO work, weak keyword rankings, and nearly zero organic lead flow.

Core Challenges:

  • Website buried deep in search results for high-intent HVAC keywords
  • No localized landing pages for target service areas
  • Outdated blog and poor content optimization
  • No backlinks or local authority presence
  • Google Business Profile lacked activity and engagement

Our HVAC SEO Solution:

At SEOResellerUSA, we built a holistic SEO strategy tailored specifically for the HVAC niche and this client’s local market. Here’s what we executed:

1. Comprehensive SEO Audit:

We identified major site structure issues, crawl errors, missing metadata, and keyword gaps.

2. Keyword Strategy for HVAC Services:

Focused on ranking for terms like “AC repair [City],” “HVAC maintenance near me,” and “24/7 furnace service.” We built a keyword map tied to specific services and geographies.

3. Local Service Page Creation:

Developed high-converting, SEO-optimized pages for each HVAC service and local area, improving local relevance and user experience.

4. Technical SEO & Speed Optimization:

Improved mobile responsiveness, fixed slow load times, and implemented schema markup to enhance click-throughs and SERP appearance.

5. Content Marketing & Blogging:

Regularly published blogs answering common HVAC queries and seasonal service tips—positioning the client as a local expert and increasing topical authority.

6. High-Quality Link Building:

Earned links from industry directories, local business sites, and relevant HVAC blogs to strengthen domain authority.

7. Google Business Profile Optimization:

Refined categories, posted weekly updates, responded to reviews, and added photos to increase profile engagement and map pack rankings.

Results in 6 Months:

  • +321% Increase in Organic Traffic
  • Ranked in Top 3 for 20+ HVAC Keywords
  • 220% Growth in Website Leads and Service Calls
  • Over 50 High-Quality Backlinks Built
  • Google 3-Pack Visibility for Major Service Areas

Conclusion

By leveraging a targeted HVAC SEO approach, this local business transformed its website into a powerful lead-generating asset. At SEOResellerUSA, we help HVAC companies rank higher, get more calls, and grow faster with scalable white-label SEO strategies.